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Content Writing Programme

The Content Writing Programme is a hands on programme that will allow participants to move to the next stage of their career. In this digital age most of the companies have an online presence and they need content to connect with their audiences. This programme will empower participants to learn the skills to create content to connect with audiences and help brands. This programme is and advance programme that will allow participants to elevate their career. For attending this programme participants need to have good level of english and be digitally savvy.

We work with our partners and networks to matchmake graduates with potential internships and employment upon completion of the course. ​​

5 months
(182 hours)
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(After 95% subsidy)


  • Visual Compositions
    This module acts as a design orientation and focuses on: • Design appreciation and communication • Fundamentals and principles of design • Colour fundamentals and theories • Idea development • Research development • Protocols and processes
  • Publishing Tools
    Students learn Adobe Photoshop & Illustrator fundamentals and are equipped with necessary skills to stay relevant in the digital age. The module will cover: ADOBE PHOTOSHOP ● Understanding Adobe Photoshop tools and work area ● Working with Adobe Photoshop layers and masking features ● Understanding colour modes and colour correction ● Working with transparencies, blending mode, paths and clipping paths ● Filters and plug-ins ● File formats, smart objects, etc. ADOBE ILLUSTRATOR ● Understanding the workspace of a vector-based environment ● Basic layout techniques ● Drawing with Adobe Illustrator ● Working with layers, transparencies, graphic styles ● Precision drawing with Adobe Illustrator ● Path operations, masking and filters ● Creating proofs (draft, print, press)
  • Fundamentals and Application of Layout Design
    This module will provide the students with the opportunity to develop layout skills and understanding needed to create page layout solutions using typography, design elements, design principles and grid system. Students will learn the practical composition layout conventions used to effectively layout content combining with type and image. Expected learning outcomes: • Identify the form, anatomy of a page and various page structures • Use appropriate grid system for page layout composition • Apply visual elements and design principles to create layout composition • Develop design layout sense and layout skills
  • Typography and Communication Design
    Discover how typography forms a visual unit, utilising graphic design to create an outstanding piece of work through a greater emphasis in typography and graphic design.How to deliver accurate information with communication design, as well as: ● Type evolution and history ● The graphic designer’s layout grid ● Typography as a visual language ● Working within a given space and a body of information ● How typography affects graphic design ● Type anatomy, measurements, classifications, styles and weights ● Type spaces (kerning, tracking, leading, etc.) ● Applying variations in layouts and identifying common mistakes ● Creative research, how to get inspiring ideas and applying through art direction ● Choosing the right photo or cropping the wrong photo ● File formats
  • Advanced Layout for Marketing and Promotion
    Highlights important aspects on how structuring is done using cohesive editorial content, grids, and components through Adobe InDesign. Students will also learn content gathering and create personalities and tone for publication. • Editorial design and its objectives • Anatomy of a publication • Creating layouts • Essential layout skills

Course Modules



It opens a window of opportunity for us to gain useful and relevant insights from on industry standards and practices from industry experts and practitioner.

Lezann Ye Yu Qi
PWD Graduate

Our programmes are approved and eligible for SkillsFuture Credit.

  • The course is only applicable to Singapore Citizens and Permanent Residents.

  • Course fee funding is only available for persons with disabilities.

  • Persons with disabilities refer to those with autism spectrum disorder; intellectual disabilities; physical disabilities; hearing impairment; and visual impairment.

  • Trainees may receive a training allowance, subject to attendance and other terms and conditions.

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