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Communication Design for Marketing

This programme will give participants with more hands-on skills so that they can enter the creative field, either in a printing studio or a creative agency. This will empower students with the technical skills to master digital tools that will allow them to enter the creative and publishing industry.

We work with our partners and networks to matchmake graduates with potential internships and employment upon completion of the course. ​​

5 months
(168 hours)
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(After 95% subsidy)




PWD Graduate

  • Visual Compositions
    This module acts as a design orientation and focuses on: • Design appreciation and communication • Fundamentals and principles of design • Colour fundamentals and theories • Idea development • Research development • Protocols and processes
  • Publishing Tools
    Students learn Adobe Photoshop & Illustrator fundamentals and are equipped with necessary skills to stay relevant in the digital age. The module will cover: ADOBE PHOTOSHOP ● Understanding Adobe Photoshop tools and work area ● Working with Adobe Photoshop layers and masking features ● Understanding colour modes and colour correction ● Working with transparencies, blending mode, paths and clipping paths ● Filters and plug-ins ● File formats, smart objects, etc. ADOBE ILLUSTRATOR ● Understanding the workspace of a vector-based environment ● Basic layout techniques ● Drawing with Adobe Illustrator ● Working with layers, transparencies, graphic styles ● Precision drawing with Adobe Illustrator ● Path operations, masking and filters ● Creating proofs (draft, print, press)
  • Fundamentals and Application of Layout Design
    This module will provide the students with the opportunity to develop layout skills and understanding needed to create page layout solutions using typography, design elements, design principles and grid system. Students will learn the practical composition layout conventions used to effectively layout content combining with type and image. Expected learning outcomes: • Identify the form, anatomy of a page and various page structures • Use appropriate grid system for page layout composition • Apply visual elements and design principles to create layout composition • Develop design layout sense and layout skills
  • Typography and Communication Design
    Discover how typography forms a visual unit, utilising graphic design to create an outstanding piece of work through a greater emphasis in typography and graphic design.How to deliver accurate information with communication design, as well as: ● Type evolution and history ● The graphic designer’s layout grid ● Typography as a visual language ● Working within a given space and a body of information ● How typography affects graphic design ● Type anatomy, measurements, classifications, styles and weights ● Type spaces (kerning, tracking, leading, etc.) ● Applying variations in layouts and identifying common mistakes ● Creative research, how to get inspiring ideas and applying through art direction ● Choosing the right photo or cropping the wrong photo ● File formats
  • Advanced Layout for Marketing and Promotion
    Highlights important aspects on how structuring is done using cohesive editorial content, grids, and components through Adobe InDesign. Students will also learn content gathering and create personalities and tone for publication. • Editorial design and its objectives • Anatomy of a publication • Creating layouts • Essential layout skills

Course Modules



I really like the programme, I learned new skills and knowledge for creative work. I was able to widen my designing skills and concept.

Eloise Lim
PWD Graduate

Our programmes are approved and eligible for SkillsFuture Credit.

  • The course is only applicable to Singapore Citizens and Permanent Residents.

  • Course fee funding is only available for persons with disabilities.

  • Persons with disabilities refer to those with autism spectrum disorder; intellectual disabilities; physical disabilities; hearing impairment; and visual impairment.

  • Trainees may receive a training allowance, subject to attendance and other terms and conditions.

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